A complete introduction to product management for aspiring PMs, career-changers, and non-PMs who work alongside product teams. Covers the product lifecycle, user research, personas, user story writing, backlog management, working with engineering and design, product metrics, and how to make prioritization decisions. No prior PM experience required. Taught by Dr. Ian Wilkinson. Level: Beginner. Category: Product Management. Enroll to access AI-powered lessons, quizzes, live instructor sessions, and a verifiable certificate.